Pre-Selling Your Online Program: The Step By Step

Launching an online program can be an exciting, yet overwhelming process. But what if you could make sales before you even create the full course? That’s where pre-selling comes in. It’s a strategy that allows you to validate your program idea, gauge interest, and generate revenue upfront—all before investing time and effort into building the entire course.

There are lots of benefits to pre-selling:

🌟 You Can Validate Your Idea: Before spending weeks or months creating content, pre-selling allows you to test whether people are truly interested in your offer.

🌟 Generate Upfront Revenue: Pre-selling gives you a financial cushion to cover the costs of production or marketing before your course even launches.

🌟 Motivation and Commitment: Once you have paying students lined up, there’s added accountability to follow through and deliver.

🌟 Improve Your Offer: Early buyers can provide valuable feedback, helping you refine your content, delivery, or structure based on their needs.

Here’s a step-by-step guide on how to pre-sell your online program effectively!

I’d love to hear your thoughts on pre-selling too! Come chat with me about it on Instagram