"I can't afford it" doesn't mean your offer is too expensive

When you hear “I can’t afford it,” you might think your prices are the problem. But that’s actually not the case.

It’s a sign that your offer isn’t in front of the right people - your ideal clients who are ready for positive change and prepared to take action.

The people who know that investing in themselves will lead to the transformation they want. Who are not looking for a quick fix or to be convinced. Who are excited about what’s possible for them with your help.

And your messaging is how you draw the right people to you.

Telling them something is “wrong” and they need to fix it creates resistance.

Speaking to them in an empowered way and showing them the outcome they can look forward to inspires action.

When your messaging highlights the transformation they’ll experience, it becomes a no-brainer for the right client at the right time.

When people can clearly see what’s possible with your help, they feel confident about saying yes.

Need help tweaking your messaging to appeal to people who are ready and excited to buy?

I’ve got a bunch of phrases to attract empowered potential clients in my template pack - come find me on Instagram if you want them!