Here's what most people get wrong about low ticket vs high ticket offers

Both low ticket and high ticket offers can work for your business. It all comes down to how you want to serve your audience and what works best for your goals, and theirs.

Low Ticket Offers


These are perfect for DIY customers who want guidance, templates, or shortcuts to help them achieve their goals on their own terms. They’re accessible, scalable, and a great way to bring in more volume of customers.

Think: eBooks, templates, courses, or bundles that solve a specific problem quickly and affordably.

High Ticket Offers


These are for customers who want more personal guidance, tailored advice, or even a done-for-you service. High ticket clients value the hands-on support and deeper transformation they can achieve with your help.

Think: coaching packages, consulting services, VIP days, or done-for-you solutions.


Which one should you choose?


You don’t have to pick just one. You can offer both low and high ticket options in your business, even for the same offer:

* Create tiered pricing for your offer.

* The low ticket version can be a DIY option with templates or a self-paced course.

* The high ticket version can include personalised guidance, live calls, or a full service.

This way, you can serve a wider range of customers while creating multiple income streams for your business.



I made you a free toolkit that walks you through how to add both low ticket and high ticket offers to your business model and SELL them easily! You get 6 Low / High Ticket offer ideas, copy templates to sell each one OR both of them combined, plus a sales page design that converts really well with both offers side by side (making it an easy YES for both your budgeters and your premium offer seekers!)



Come find me on Instagram and I’ll send you the link to them.