3 ways to simplify your social media strategy in 2024

How you are going keeping up with your social media presence for your business?

There are so many platforms now that it feels almost impossible to be consistently present on all of them. And even if you can post daily on all platforms, is it really helping to grow your business and make more sales?

I spend a lot of time on social media, particularly on TikTok and Instagram - as a consumer. I love watching the trends pop up and seeing how creative people are.

But while I can easily spend a couple of hours scrolling through TikTok, I’m not as eager to spend the same amount of time posting there. And I’m not interested in creating flashy and time-consuming content.

So I don’t! And you don’t have to either.

I like to share something helpful, chat with people, and then move on with my day. So I’ve set up my socials and my systems to do a lot of the heavy lifting for me in terms of list growth and sales, and that frees me up to just ENJOY my time on social media, not feel pressured by it.

Today I thought I’d run you through what that looks like in case you find it helpful and want to set up something similar for your business!